1. Does the program promote or endorse any single innovation tool or methodology?
We recognize that there are many methodologies and processes in the market. We will provide the students visibility and understanding to some of the most prominent and robust approaches, some hands-on experience but most importantly, the ability to decide which is the best that suits their needs. We know that mastering any methodology may be the basis of an in-depth study or even a master's degree, we may offer that in the future but at this point the innovation certification is based on the understanding and general application innovation methodologies.
2. Is it realistic to think that one can finish a project during the program?
The certification is targeted to be achieved in one-year’s time, but it can be less or more depending on individual projects. From a certification standpoint, we will be asking people to choose projects of reasonable scope to be able to demonstrate the three elements of the work. From an innovation standpoint we won't be evaluating the technical execution; our assessment will be primarily in the front end including experimentation. Participants should be able to demonstrate proficiency in scoping, discovery, opportunity development (business case development) and experimentation (when applicable).
3. Our organization has a deep level of knowledge of the innovation space acquired through training programs, conferences and external consultants. Why should we consider this certification?
Our goal is to provide a comprehensive view of the innovation space and a transferable certification. We believe that while many companies have adopted or developed a process and a competency, a solid and broad foundation is necessary to become an innovation champion in an organization. An important component of the program will be experiential learning through projects and peer learning.
4. How deep and experiential will the training on methodologies be?
We will expose the students to a variety of methodologies and tools recognized and available in the market through distance learning and hands-on application with experts. We don’t expect our certified students to be fully proficient on any type of methodology or approach. We will expose students to a variety of processes and tools, see some of them in action and practice some of them during the on-sites. Our goal is to provide the students with enough understanding to be able to evaluate and adapt the right one for particular purposes and drive the execution of innovation projects.
5. Innovation, its processes and tools are vast and extensive. How deep can you really get?
Expecting that the certified mentor will be an expert of every aspect of innovation would be unrealistic. We will provide a holistic perspective that will allow students to frame, structure, drive and scale innovation. Innovation mentors will be able to hire the right talent, acquire the right tools or accelerate the learning gap when it comes to executing specific projects. Mentors will get enough understanding to decide which tools to use and in some cases, execute their application.
6. How heavy will the workload be?
The program has been designed with the fact that the particiapnts are employed fulltime. We have separated the content into three modules, during these immersions we expect students to participate. The inter-sessions work is estimated at 2-4 hours per week, on average.
7. What teaching methods will be used?
A variety of teaching methods will be used to maximize the learning experience:
- Lectures: Classroom training provided by experienced faculty
- Discussions: Facilitated classroom discussions
- Team projects: Hands-on work with peers with support by a faculty mentor
- Distance learning: Webcasts provided by industry experts
- Hand-on training: workshops and innovation labs
8. This program seems to be catering to all types of innovation for all types of products or services. Is this accurate or is there an intended focus area?
The program is intended to help students define innovation in any context. Part of the intent to make this process agnostic is to provide the students with the ability to choose what best fits their needs. We expect and encourage participants to come from a variety of industries. The overall process / framework they will be training around is iVia's Unified Innovation Methodology. This includes where they start (i.e., our strategy activity - trends analysis / scenario planning / opportunity space identification) and where they would end (i.e., do they get into the transition or harvest related activity?). The program is designed to cover all the way from project scoping and framing to experimentation and value extraction. It is important to note that all of these phases will be covered in modules and the inter-session work, so participants should expect to cover a variety of processes and tools, but not a deep expertise in any of them.
9. Can the program be set-up such that the participants can use their own process / tools?
Students will get exposure to a variety of tools, we believe that is the basis of a strong innovation leader. Students may choose to use their own tools for their individual project and get the help of faculty experts to find gaps or enhance their execution in the project work.
10. I am not interested in a certification, can I take individual modules?
No. CIMp is designed as a certification and is a collaborative process. However, an individual can complete the program and not seek formal certification. They will still receive a certificate of completion.